employee benefits professionals

Educated Employees Make Better Decisions: Why Benefits Communication Matters

In the inherently complicated world of manager-employee relations, good communication always makes a difference for the better.

It’s quite simple; communication builds rapport, rapport builds trust, and trust builds engagement. Once there is engagement, the employees’ work and managers’ management becomes more productive.

In fact, employees whose managers pay frequent attention to effective communication are nearly 3 times more engaged than those whose communication levels are substantially lower.

The same concept of communication applies to the subject of benefits administration.

Employees make informed decisions about their benefits plans when they have the necessary information available. Whether this information should be relayed in-person or via digital communication channels depends on employees, though a combination of two makes a better impact in decision-making.

Following are the reasons that explain why constant attention to educating employees about benefits matters.

Benefits communication gives people control

Employees know that their benefits are managed by their company, but the entire process feels unreal when it occurs without them knowing what it entails. In contrast, continuous benefits communication helps them stay in control by understanding how their benefits affect their future.

Benefits communication clears away doubt

Even with ongoing manager-employee trust, employees will not take their company’s word when they are told that decisions about their benefits are handled well. They want to stay actively informed to consider all options involved, and know that only the most ideal benefits coverage has been selected for them.

Benefits communication delivers better job satisfaction

According to MetLife’s report on employee benefits administration, employees who are quite satisfies with their benefits plans are twice as likely to be happy in the jobs.  Know that once your employees understand benefits administration, only then they can make the most of it. This in turn produces a workforce that believes they opted for the ideal coverage options, and is more satisfied in general.

Benefits communication leads to thoughtful decision-making

Imagine if you call your employees towards the end of the year for a 15-minute review of their benefits plan, ask them to make a selection, and add their signature. They have had no training, no meetings, nothing so far to help them grasp the basics of benefits, so how can they make a selection, or know which selection is good for that matter?

Educated employees better utilize the resources their companies provide for them to pave a path for financial security, enabling a more successful enrollment process.

An organized HR strategy will help you understand what each generation of employees looks for in their job benefits, as well as improve employee perception about the process. Pennsylvania-based employee benefits professionals JS Benefits Group offer consulting services for constructive benefits planning, and managing employee communication on the subject.

When it comes to understanding benefits, chances are that your employees do not know as much as they should. All in all, communication should be the first and a strived-on aspect of your company’s benefits administration process.

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