As we head into the year, we reflect on the most stylish and creative custom apparel trends of 2020. From custom handbags, to sportswear, to accessories, 2020 ha definitely been a year to remember as far as custom apparel and clothing goes.
Heading into the New Year, the team at Puritty Hearts Kreations is working harder than ever to bring their customers a wider range of premium-quality custom clothing and apparel.
In this article, we’ll look at some of the emerging custom apparel trends that are set to dominate 2021.
2020 was a year when people started prioritizing their health and fitness over everything else. During the COVID-19 lockdown, Americans busied themselves with Zoom fitness classes, yoga sessions, and home workout sessions, and many of them did so in stylish custom sports apparel—with custom t-shirts and tank tops perhaps being the most popular choices.
The reason why custom sportswear is so popular is because it can be printed with charity logos or motivational quotes, helping the wearer stay focused on why they’re working out. It’s a trend that we expect will strengthen as we go deeper into 2021.
We think we can safely say that the green initiative is here to stay—for 2021 and beyond. And as such, businesses will look at products made from eco-friendly materials, from custom backpacks and hats, to gift their clients and employees. This trend can be taken one step further by printing custom clothing and apparel with inspiring eco quotes and messaging to truly indicate your enterprise is committed to environmental causes.
In 2021, consumer expectations regarding customer experience will be even higher as the modern shopper becomes increasingly conscious about where and how they spend their hard-earned money. To increase brand awareness, and provide a uniform shopping experience, an increasing number of businesses are investing in custom apparel for their staff to wear and use. Some business are going beyond just clothing, to include custom hats, tool bags, and phone accessories.
In the last year, we saw businesses finally embrace casual/smart work wear. After lockdown restrictions eased last year, many businesses focused on employee productivity and morale, and discovered that custom polos were just as practical and smart as suits and dress shirts.